Anyone, who is any one will tell you that SEO is the holy grail of the webmaster, but what’s so important about SEO, what’s all the hype about?

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Generating better ranking in the search engines and creating more links that will give your website more traffic and this does not just happen on its own. Most people who set up their web sites never take into consideration the amount of work involved in marketing to create sales. Image submitting your website to all the major search engines, finding and submitting links in order to get more links all because you want more traffic to your site, more traffic means more business, etc etc. 00 But w=how much time can you devote to this??

Before we determine some tools you can use here are some facts:

Fact that 85% of traffic comes from search engines:

15% other (Direct mail, people who know you etc) - they come to your website anyways,

So the reality is no matter how well you build your website or how great your product or service, if your website cannot be found then it will not be successful.

The easiest way to effectively maintain your ranking in any search engine is to submit your site regularly. Why pay a a search engine service to submit your website when you can do the same yourself and be 100% sure that the your website has in fact been submitted. The reality is the time it does take to do that. In the ideal world you would buy the software that these web firms use and do it yourself. Submitting your website to directories is a must. Directory submissions are equally as important as search engine submission. There is lots of software and services out there that will do this job for you. Rebel networks ( www.rebelnetworks.com ) for example owns

URL submitters ( www.urlsubmitters.com ) where they sell website submission software makes it easy to submit (and then resubmit each month) your websites to all the top search engines. With the click of a button you can submit your website URL in seconds! The software engine database is constantly updated and always available for FREE so you can rest assured your website URL submissions are always current. Furthermore programs that basically blast an ad to over 1000 advertising networks quickly add links and generate traffic.

About the Author:

Domenic is co-founder of Rebel Networks. Rebel Networks is a leading provider of outsourced Internet infrastructure and related managed web solutions. Rebel Networks services include the provision of managed dedicated servers, unmanaged collocation services, domain names services, & shared web hosting solutions. All backed by a 100% SLA visit www.rebelnetworks.com Rebel Networks also owns and operates www.urlsubmitters.com

Search engine optimization is the process of achieving top rankings in the search engines for a website’s most relevant search terms. The most relevant search terms are the phrases that people are most likely to type into a search engine when looking for what the website has to offer. These are the search terms that it is essential to rank highly for, and these are the search terms that search engine optimization targets.

The first step is to choose the most suitable search terms for your site. Then allocate one or two of them to each suitable page within the site. One search term per page is preferable, but two per page is not so bad. Sometimes it is useful to split a large page, that covers several closely related topics or several aspects of a topic, into two or more smaller pages so that a different search term can be targeted on each of them. Matching search terms to a page’s content is essential.

Organize your navigation according to the importance of your keyword phrases. If you break your site into many pages, link to the most important pages from every page of your site, and link to the other pages from section header pages and the site map.

Establish your site by submitting to the major directories, The Open Directory and the Yahoo! Directory, then build your link popularity by submitting to web directories and search engines, and requesting links from related websites.

Be patient. A search engine optimization project can take time. Search Engine optimization requires several steps. You can go to http://www.rebelnetworks.com/search_engine_optimization.php to learn the major requirements of improving your site to the search engines.